January 18 , 2008
Alabot partners with mobile-worx to launch intelligent SMS Search using Alabot’s A.I., NLP platform
Alabot has announced its partnership with mobile-worx, a leading mobility solutions firm to launch Intelligent SMS Search in India.
The service will be powered by a "bot" - a self directed intelligent agent, who understands natural human language and interacts with users using non syntax based data inputs.
This Intelligent SMS Search will enable users to search the directory of users (from open social networks), mobile content, local business directories, local deals, train / flight tickets, hotel deals and movie tickets for major cities in India. Users can eventually transact through the service.
The service will be completely supported through mobile advertising as a primary business model and contextually relevant ads will be inserted during the conversation as recommendations by the bot.
This interactive interface represents the next step in the usability of mobile SMS applications and will remove the frustrating roadblock of remembering keywords of short code based services by combining and aggregating local search in an extremely user friendly interface.
Users can search using phrases from English, Hindi and other languages without having to remember syntax, sentence structure or multiple short codes
Both Alabot and mobile-worx are in the process of forming alliances with a slew of content partners that will drive the search service.
Alabot is a paradigm shift in how SMS services are used currently and we are pleased to be partnering with mobile –worx to take this innovative product to market.” said Akshat Shrivastava, CEO of Alabot.
“Intent marketing works – this has been proven time and again. This service will better understand the users intent and make recommendations to him delivering compelling value to advertisers”, said Asif Ali, President, mobile-worx
About Alabot
Alabot builds on Artificial Intelligence embedded with Natural Language tools for the mobile, Instant Messenger and the web. Their vision is to “Talk Enable” any application and progressively enhance the reach and usability of local search, enterprise applications and user interface platforms.
The team comprises of Akshat Shrivastava (CEO) who has been a serial entrepreneur and handles strategy and direction.
Gaurav Prasad (CTO) is the tech brain behind the product and has been a pioneer in creating innovative applications and is based out of Noida, India.
For more information on Alabot visit http://www.alabot.com
About ZestADZ
ZestADZ - India's leading mobile advertising marketplace. ZestADZ is a multi-format (WAP, SMS and mobile-video) advertising platform. ZestADZ inserts highly targeted and relevant ads and delivers compelling value to users, publishers and advertisers. ZestADZ embodies the core tenets of Seth Godin’s permission based marketing.
For more information on ZestADZ visit http://www.zestadz.com
About mobile-worx
mobile-worx is a leading provider of mobility solutions with offices in US, India and Malaysia.
Mobile-worx has offices in Chennai, Mumbai (Bombay), Los Angeles and Kuala Lumpur.
For more information on mobile-worx, please visit http://www.mobile-worx.com
Press Contact
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